Category Archives for "Blog"

NineWin Casino Withdrawal Review: Play Casino Online in English Language

NineWin Casino Withdrawal Review: Play Casino Online in English Language Table NineWin Casino Welcome Bonus: Maximizing Your Starting Playthrough NineWin Casino Games Library: Slots, Live Dealer, and Software Providers NineWin Casino Safety: Licensing, Fair Play, and Player Protection Measures NineWin Casino Payment Methods: Deposits and Supported Currencies for UK Players NineWin Casino Mobile Experience: App […]

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Have you caught COMMERCIAL Covid?

if you get Covid your chances of recovery are 98%. But what if your business catches it? The chances of it surviving is not so good. The plague will be with us for a while. Coronavirus has brutalised the film industry with a massive drop in advertising spending. According to the World Economic Forum, ad spends are […]

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How To Trick People Into Thinking You’re A Good Writer

My livecast workshop HOW TO TRICK PEOPLE INTO THINKING YOU’RE A GOOD WRITER is happening across multiple times zones June 23-24th, 2020. I created this workshop because I know first-hand how my clients struggle with confidence, writer’s block and finding their voice. The secret is thinking and structure. Find clever things to say and you […]

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Is this the new normal?

I don’t know about you but I’ve always wondered what the shit hitting the fan would look like. If a week is a long time in politics, then three days is a long time in a pandemic.   This week I’m thinking about Pain and CourageLet’s do it… COURAGE Let’s start with a definition.The Ned […]

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What to do when you don’t know what to do

Dunno about you, but I was a little tweaked last week.There’s most defo a Def Con 1 vibe in the air. Even here in Sydney, with only a handful of cases.  I’m wary of giving advice – and people who give advice – so I just try to share what works for me.  Here are some […]

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THE TREATMENT WRITER GUIDE TO BRANDING

As a treatment writer, I’m often asked how I treat brand values when I’m writing a treatment. Brands always been the mantra in advertising. But clients and advertising people have a very different view of bands to civilians… the people who are going to be watching the TV commercial.  When you’re treatment writer, you need […]

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Creative LIAisons: Vegas style!

It was a blast to have been part of the Great Guns #storiesin6 workshop with Unilever that brought the thunder at the Creative LIAisons training for a new generation of top creative talent. In less than three hours, they created absolute killer 6 second ads. Creative LIAisons was conceived based on conversations between LIA and […]

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